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What Potential Clients Look for in a Fitness Website

With all the different gym services out there right now, most people like to check the websites of local fitness centers to find one that is right for their needs. Since customers rely so heavily on fitness websites to make their decision, having the right site can help to attract plenty of customers to your… Continue reading What Potential Clients Look for in a Fitness Website

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MARKETING, ADVERTISING AND SALES – SEPARATE BUT EQUAL CONTRIBUTORS TO YOUR SUCCESS

To anyone just starting out in business, fitness marketing or otherwise, the words marketing, advertising and sales all sound synonymous with large expenditures of money for very little return. We just want to get people through the doors, right? Can’t we just have a sales guy up front ready to take the money? And, be honest, raise… Continue reading MARKETING, ADVERTISING AND SALES – SEPARATE BUT EQUAL CONTRIBUTORS TO YOUR SUCCESS